Entries Written By Joshua Oyabevwe
in Business, Leadership
5 Keys To Business Sustainability
Business sustainability in the cooperate environment is defined in several ways. Want to know what Blackberry, Blockbuster, Kodak, Yahoo, MySpace, and many other failed businesses have in common? They failed business sustainability practices. In times past, business sustainability only revolved around, keeping a steady cash flow. While it still matters today, the topic of sustainability …
Basic Business Principle For Business Startups
These business principles for startups are the fundamental principles that will pave the way for the success of your business. The oxford dictionary defines principle as a fundamental truth or proposition that serves as the foundation for a system of belief or behavior for a chain of reasoning. This means your startup is only as …
How Much Profit Should You Reinvest In Your Business
As a young entrepreneur, you probably hate it when your bank balance falls below a certain threshold. I have been there, lived it, loved it. However, I’m glad I discovered the errors of my ways while I still had a chance to fix it as I hope you will after reading this piece. It’s crucial …
Matching Your Passion With Your Business Idea
Passion makes working fun. Matching your passion with your business idea will ultimately make you strive for excellence at what you do. Working for passion gives you drive and motivation to do more. Drive and motivation are essential qualities in the early stages of any business. At a conference in 2014, Richard Branson was asked …
in Business
How To Develop Your Business Idea
Developing a business idea is like trimming a wood chunk until you have something beautiful you can keep in your home as art. Business ideas need to be developed and refined before they are ever ready to be put in the market. As an optimistic entrepreneur who just had his/her first startup idea, you are …
Simple Steps To Launch Your Business Idea
So you have got a fantastic idea you think people will pay for. How do you quickly launch your business idea into a real business people will pay for? Remember, a delay can be dangerous. Without knowing what to expect, launching your startup can be tricky. Without the right knowledge, you can go on doing …
Conquering The Fear of Starting Up A Business
The fear of starting up a business venture has done only one thing in my years as an entrepreneur. It has led to regrets about actions not taken. Seven billion people on the planet and you think you are the only one thinking about a particular idea? Think again. If you have a business idea …
in Marketing
Tips On Identifying Your Target Market
Identifying your target market will help you focus your marketing on a more refined audience. A company’s marketing budget is ideally between 5-30 percent of the company’s total revenue depending on the size of the business; when advertising isn’t correctly targeted at the right audience, you have wasted budgets. In other to accurately identify your …
Understanding Market Research For Dummies
You are probably hearing the words market research for the first time. Maybe not. It’s simply the determinant of the success and failure of your business. There is a thin line between what the market needs and what you think the market needs. Understanding what market research is, how it can make or mar your …
in Business
Will Your Business Idea Sell? How To Research The Viability of a Business Idea
How to research the viability of a business idea is perhaps one of the most asked questions amongst aspiring entrepreneurs. It is important to note that one of the reasons many businesses fail in their first, second, or third year is because of a poorly carried out business idea research. The truth is, not all …
in Marketing
Effectively Advertising On A Low Budget
Startups are looking for the cheapest and most effective ways they can advertise. While at least 30% of your startup revenue should be channeled into your company’s marketing, sometimes it’s just not enough. Effectively advertising on a low budget can triple your Return On Investment (ROI), if you follow the steps below. Marketing (including advertising) …
Using Social Media To Grow Your Startup Business
Taking advantage of social media to grow your startup business could be the wisest decision you have ever made as a startup entrepreneur. Generation Zees grew up with the internet and social media. While that doesn’t automatically make you digitally literate, it means you understand just how social media has become an essential part of …
in Business, Leadership
Basic Business Management Hacks For Low Budget Startup Businesses
Utilizing basic business management hacks is how low budget startups survive the first five years of being in business. It is common knowledge that 20% of small businesses fail in their first year, another 30% in their second year, and 50% after five years in business. Finally, 70% of small businesses fail in their 10th …